Brand | Web
When seeking help for whatever trouble or trauma you are going through in life is a very personal thing. And creating a psychotherapy brand to reflect the therapist was equally personal and sensitive.
To create a brand identity that reflected the caring and warm nature of psychotherapist Melanie Plant. Ensuring her care and compassion shone through the visuals of the brand and from which you would get a sense of peace and calm.
Choosing a selection of colours that denote tranquility and warmth, with the use of painted meandering swirls to represent that an individuals journey is unique and we create our own opportunities. Melanie Plant is also an an avid plant lover and believes in the healing power of nature, therefore it only seamed fitting to create a logo and range of floral icons.
.png)
